Vision / Mission
We sell Knoxville and Knox County to the world.
Vision Statement
To be the preeminent marketing organization Knoxville/Knox County, resulting in a vibrant economy, a contagious sense of pride, and an enhanced quality of life.
Mission Statement
To achieve the Vision Statement, KTSC should:
- Successfully identify and market the assets of our community, both internally and externally
- Develop and communicate a readily recognizable brand among our various constituencies
- Establish and reach measurable benchmarks for increasing economic impact
- Become the "go-to" agency for our clients' marketing needs
- Promote a community-wide team spirit
- Encourage and support entrepreneurial efforts in the hospitality industry
- Develop strategic relationships with other community stakeholders
- Recruit, train, and retain the best possible talent required to achieve our vision
